This is the Latest Edition
of a classic handbook by a legendary investigative reporter who says he wrote this book "to teach people like you how to cope with SOBs like me."
Then he left reporting to become a nationally-recognized media relations consultant, crisis manager, on-camera coach.
The new, updated 9th Edition is now available in both print and e-book versions.
"Simply the best book ever on media relations
Incredible number of up-to-date case studies
I consider this book the bible on this subject"
Browse Table of Contents & First Section